Referral Hero Documentation
Getting StartedFeaturesIntegration
  • Introduction to ReferralHero
  • Getting Started
    • Quickstart
    • Creating a New Campaign
      • Choose a Campaign Type
      • Set Your Goals
      • Define a Unique Identifier
      • Set Up Integrations
      • Set Up Automations
      • Configure Options
  • Features
    • Subscribers
      • Types Of Subscribers
  • Integrations
    • Overview
    • Embeddable Widgets
      • Advocate Dashboard Widget
      • Referral Signup Widget
      • Referral Welcome Banner
      • Sharing Widget
      • Floating Button
      • Customize the Widgets
    • Javascript Web API
      • Getting Started
      • Configuration File
      • Callbacks
      • Add a Subscriber
      • Add a Pending Referral
      • Track multi-step conversion events
      • Track Transaction
      • Identify a Subscriber
      • Identify a Referrer
      • Generate Dashboard Widget
      • Generate Sharing-Screen
    • React JS
    • Platform Specific Integration
      • Shopify
      • Webflow
      • WordPress
    • Mobile SDK's
      • React Native
        • Getting Started
        • Mobile App Testing in Development Mode
    • REST API
      • Lists
        • 🟠POST lists
        • 🟢GET lists
        • 🟢GET lists/:uuid/leaderboard
        • 🟢GET lists/:uuid/bonuses
    • API Tutorials
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  • Organic Subscriber
  • Referral Subscriber
  • Types Of Referral Subscribers
  1. Features
  2. Subscribers

Types Of Subscribers

PreviousSubscribersNextOverview

Last updated 8 months ago

Subscribers can have two different types:

Organic Subscriber

An Organic Subscriber is someone who joins your referral campaign without using a referral link. This can happen in two main ways:

  1. Direct Sign-Up: The individual directly signs up for your campaign by visiting your website or landing page, without being referred by another participant.

  2. Importing: You can also add Organic Subscribers by importing a list of contacts into your referral program. This method is useful when you want to include existing customers or leads into your campaign.

Referral Subscriber

A Referral Subscriber is an individual who engages with your referral program by clicking on a unique referral link provided by an existing participant and then signing up for your campaign through that link.

Types Of Referral Subscribers

Referrals in ReferralHero can have one of three different statuses. These Referral Status help you track where each referral stands within your marketing funnel. By understanding the distribution of referrals across these stages, you can gain valuable insights into your campaign's performance and implement targeted marketing strategies to boost conversions.

  1. Pending -> Referral has completed your 1st conversion event.

  2. Unconfirmed -> Referral has completed your 2nd conversion.

  3. Confirmed -> Referral has completed your 3rd conversion event. For example: You run an E-Commerce Store. You want your customers to refer friends who will make a purchase. When a referral first signs up using their friend's referral link, their Referral Status is set to Pending. Once the referral adds items to their cart and completes the checkout process, their status changes to Unconfirmed. Finally, when the order is shipped or delivered, and no returns are made, the Referral Status is updated to Confirmed.

Organic Subscribers
Referral Subscribers ( Pending , Unconfirmed & Confirmed )